{"id":21558,"date":"2025-06-23T10:34:13","date_gmt":"2025-06-23T10:34:13","guid":{"rendered":"https:\/\/web.magexo.net\/references\/case-study-w-technika\/"},"modified":"2025-07-16T16:19:17","modified_gmt":"2025-07-16T16:19:17","slug":"case-study-w-technika","status":"publish","type":"page","link":"https:\/\/web.magexo.net\/en\/references\/case-study-w-technika\/","title":{"rendered":"Case Study W-Technika"},"content":{"rendered":"\t<div class=\"block-page-header\">\n\t\t<div class=\"container\">\n\t\t\t\t\t\t<div class=\"block-page-header__title section-title\">W-Technika: B2C E\u2011store on Shopify<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"block-page-header__text section-text\"><p><span style=\"font-weight: 400;\">Rapid deployment of a localized Shopify store for the Czech and Slovak markets.<\/span><\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\t<div class=\"block-image-banner\">\n\t\t<div class=\"block-image-banner-box block-image-banner-box--fullwidth\">\n\t\t\t\t\t\t\t<img data-aspectratio=\"1920\/644\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"1920\" height=\"644\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/w-technika_dron-1920x644.jpg\" class=\"attachment-1920x644 size-1920x644 lazyload\" alt=\"\" \/>\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-client-stripe\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-client-stripe-box\">\n\t\t\t\t<div class=\"block-client-stripe-box-content\">\n\t\t\t\t\t<div class=\"block-client-stripe-box-content__title\">Client<\/div>\n\t\t\t\t\t<div class=\"block-client-stripe-box-content__text\"><p><a href=\"https:\/\/w-technika.cz\"><b><span style=\"text-decoration: underline;\">W\u2011Technika<\/span><\/b><\/a><span style=\"font-weight: 400;\"> specializes in selling technical equipment and accessories for both home DIY enthusiasts and professional craftsmen. With growing demand for online shopping, the company decided to simplify the purchase process and get closer to end customers in the Czech Republic and Slovakia.<\/span><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-client-stripe-box-logo\">\n\t\t\t\t\t<img data-aspectratio=\"212\/118\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"212\" height=\"118\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika-212x118.png\" class=\"attachment-212x999 size-212x999 lazyload\" alt=\"\" data-srcset=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika-212x118.png 212w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika-300x167.png 300w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika-260x144.png 260w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika-384x213.png 384w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/logo_w-technika.png 425w\" sizes=\"(max-width: 212px) 100vw, 212px\" \/>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-info-stripes\">\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--orange\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"640\/480\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"640\" height=\"480\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize.jpg\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" data-srcset=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize.jpg 640w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize-300x225.jpg 300w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize-450x338.jpg 450w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize-260x195.jpg 260w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize-384x288.jpg 384w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_termovize-212x159.jpg 212w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Challenges<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Expansion to two markets (CZ\/SK)<\/b><span style=\"font-weight: 400;\"> \u2013 required localized content, support for CZK and EUR currencies, and separate domains.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Fast time-to-market<\/b><span style=\"font-weight: 400;\"> \u2013 the goal was to launch a fully functional e\u2011store quickly and within budget.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data migration<\/b><span style=\"font-weight: 400;\"> from the existing platform to Shopify, including products, categories, CMS content, and SEO metadata.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>UX\/UI optimization<\/b><span> for desktop, mobile, and tablet \u2013 without an internal design team.<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--grey\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/w-technika_kolaz_scaled-960x492.jpg\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Solution<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Shopify + Shopify Markets<\/b><span style=\"font-weight: 400;\"> to manage both CZ and SK storefronts from a single admin.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Core setup<\/b><span style=\"font-weight: 400;\">: payments via Shopify Payments, tax and shipping zones, multi-currency configuration.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Design<\/b><span style=\"font-weight: 400;\">: selection and customization of a theme, implementation of brand elements, and ensured full responsiveness.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data migration<\/b><span style=\"font-weight: 400;\">: full transfer of products, categories, URLs, and SEO metadata, including 301 redirects to preserve traffic.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Test &amp; Launch<\/b><span style=\"font-weight: 400;\">: payment\/shipping test scenarios, final QA, and domain deployment for w-technika.cz and w-technika.sk.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Methodology<\/b><span>: managed via a <\/span><b>waterfall model<\/b><span> with fixed scope, timeline, and budget.<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\n\t<div class=\"block-text-stripe block-text-stripe--orange\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-text-stripe__text\"><p style=\"text-align: center;\"><b>Looking to launch your e-store quickly?<\/b> <span style=\"text-decoration: underline;\"><a href=\"https:\/\/calendly.com\/kramarm\/e-commerce-consultation\" target=\"_blank\" rel=\"noopener\">Book your consultation here.<\/a><\/span><\/p>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-image-banner\">\n\t\t<div class=\"block-image-banner-box block-image-banner-box--box\">\n\t\t\t\t\t\t\t<img data-aspectratio=\"956\/636\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"956\" height=\"636\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_homepage_986x636-956x636.jpg\" class=\"attachment-956x636 size-956x636 lazyload\" alt=\"\" \/>\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-info-stripes\">\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--grey\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/W-technika_kamera_2-960x492.jpg\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Results &#038; Benefits<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>One store, two domains, two currencies<\/b><span style=\"font-weight: 400;\"> \u2013 centralized content and pricing management.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Localization<\/b><span style=\"font-weight: 400;\">: fully translated catalog and checkout experience in Czech and Slovak.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Preserved SEO<\/b><span style=\"font-weight: 400;\"> \u2013 seamless transition with proper redirects and metadata migration.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Quick launch<\/b><span> \u2013 project delivered on time and within budget.<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\n\t<div class=\"block-cta\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-cta-content\">\n\t\t\t\t\t\t\t\t<div class=\"block-cta__title\">What\u2019s the takeaway?<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta__text\"><p style=\"text-align: center;\"><span style=\"font-weight: 400;\">The W-Technika project proves that with<\/span> <span style=\"text-decoration: underline;\"><a href=\"https:\/\/web.magexo.net\/shopify\/\">Shopify<\/a><\/span><span style=\"font-weight: 400;\">, a localized multi-country B2C store can be launched in just a few weeks &#8211; with no compromise on SEO, performance, or user experience.<\/span><\/p>\n<p style=\"text-align: center;\"><b>\u2028Let&#8217;s discuss how Shopify can speed up your customer journey too.<\/b><\/p>\n<p style=\"text-align: center;\"><br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" \/><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact-photo\"><img data-aspectratio=\"100\/100\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"100\" height=\"100\" data-src=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-100x100.jpg\" class=\"attachment-100x100 size-100x100 lazyload\" alt=\"\" data-srcset=\"https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-100x100.jpg 100w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-300x300.jpg 300w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-150x150.jpg 150w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-260x260.jpg 260w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-384x384.jpg 384w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar-212x212.jpg 212w, https:\/\/web.magexo.net\/wp-content\/uploads\/2025\/06\/miro-kramar.jpg 416w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact-name\">Miro Kramar<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-button\">\n\t\t\t\t\t<a class=\"btn btn--job\" href=\"https:\/\/web.magexo.net\/shopify\/#contacts\" target=\"\">I want Shopify<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":12,"featured_media":20857,"parent":21522,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page-blocks.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-21558","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study W-Technika - MageXo<\/title>\n<meta name=\"description\" content=\"Fast implementation of a localized e-store for CZ\/SK on Shopify for W-Technika, a seller of technical equipment for home workshops and professionals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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